What is the name of Silvio Santos' TV channel?

Do you know the name of Silvio Santos' TV channel, one of the biggest names in Brazilian TV? Come and find out more about the past of this great icon.

In today's text we will talk a little more about the channel of one of the greatest TV icons: Silvio Santos and some curiosities that you may not know about the channel and also about one of the most beloved presenters on Brazilian TV.

Do you consider yourself a person who really enjoys watching TV? It is a fact that with the arrival of so many streaming services, broadcast TV has been losing some of its strength over the years, but it is also true to say that broadcast TV has been a part of all of our lives and for many it still is.

Many people still enjoy watching open TV channels and enjoying soap operas, talk shows and daily newspapers that bring the latest news.

And for many years, broadcast TV was one of the only forms of entertainment for many families, where children spent the morning or afternoon watching cartoons and the whole family got together to watch another episode of their favorite soap opera at night or that series that premiered and became the whole family's addiction.

And because of this, there are many people who have emerged and won the hearts of Brazilians, and many of them are still active today. 

For example, we have Faustão, Eliana, Xuxa, Luciano Huck, Adriane Galisteu, Angélica, Ana Maria Braga and Fátima Bernardes. All of these people launched themselves as presenters on some open channel and became popular with the public and are still active today, because their name alone carries enormous weight and attracts success.

And one of the most beloved names on Brazilian television is Silvio Santos, who is not only a presenter who has been named the “King of TV” but also owns one of the biggest channels in Brazil.

And that's what today's text will cover. We'll talk more about Silvio Santos' TV channel and we'll also talk about some interesting facts about this beloved channel and about Silvio himself.

Find out the name of Silvio Santos' TV channel

Although it seems like a very common thing, many people know the name “Silvio Santos” but do not know the name of the channel he owns or even what the acronym means or a little about the channel’s history.

For those who don't know, the channel's name is “SBT” and this acronym means Sistema Brasileiro de TV and it was launched on August 19, 1981, that is, it is 41 years old (soon to be 42 years old) and was founded by the Silvio Santos Group which is led by him.

Despite being the owner, Silvio is not the president of the channel, the position is in the hands of his daughter Renata Abravanel, one of his six daughters with Iris Abravanel.

SBT emerged after a public competition held by the federal government that requested that two open TV channels be launched and Silvio managed to launch SBT with some concessions from the now defunct TV Tupi.

The opening of the channel was announced live on the channel, being the first program shown on the channel.

The channel became an instant success and to this day is one of the most successful channels in Brazil, ranking third as the largest audience in Brazil, behind the audience leader Globo and just behind Record TV.

The channel is also well known for having had a partnership with Televisa, one of the biggest channels in Latin America and for having brought several hits from Mexico to Brazil, such as “Maria do Bairro”, “A Usurpadora”, “Marimar”, “Rebelde” and “Cúmplices de um Resgate”.

Some curiosities about SBT

Despite being a channel that is almost universally known and almost everyone knows its owner, there are some interesting facts about the channel that many people don't know and we decided to bring them to you today.

It took 5 years for the channel to be broadcast throughout Brazil

Despite having been launched in 1981, the channel was not yet shown throughout Brazil, because those were different times and things did not work the same way they do today.

The channel was only shown in Rio de Janeiro, but after five years, in 1986, Silvio Santos obtained some more concessions and acquired TVS, which made SBT a channel for the whole of Brazil.

First program

As we said above, the first program broadcast by the channel was an announcement of the new channel and it was made by Silvio Santos, sitting in the main hall of the Ministry of Communications, something very formal and different from what it is today, where the presenter is more relaxed with his audience.

Borrowed studio

In the first 15 years of the channel, its programs did not have a studio to be recorded and borrowed a studio from the Cinesol channel, which was in São Paulo, however Silvio Santos' program was the only one on the schedule that was recorded at the Silvio Santos theater, in the Carandiru neighborhood.

Floods

The old SBT studio located in Vila Guilherme in São Paulo suffered several floods due to floods caused by the Tietê River and many of the channel's archives were destroyed at the time. This happened between 1982 and 1998.

Some of these floods also interfered with the recordings of several programs such as Bozo, Show da Maravilha and Casa da Angélica.

Current Headquarters

On August 19, 1996, the day that marked the channel's 15th anniversary, the official SBT studio was inaugurated, the CDT of Anhanguera, which is still the program's current headquarters and has recordings of all its auditorium programs and the channel's soap operas.

Present day

Silvio Santos still continues to present his program that airs every Sunday, even at the age of 92, and has already said in an interview that he wants to continue presenting until the end of his days.

Conclusion

Did you enjoy learning a little more about this channel that is so loved and cherished by the Brazilian public? What we could see is that it wasn't always easy, but with a little perseverance, everything worked out in the end and the channel has remained standing and in the spotlight for over 40 years.

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